24th January 2022, London: The Vegan Society’s Vegan Trademark has today (24 January) officially partnered with US company RangeMe to help vegan brands and businesses get their products in front of retailers from around the world.
RangeMe enables retail buyers to quickly and easily discover new and exciting products. The platform also provides various tools, insights, and services to businesses and suppliers that are aiming to grow their brands.
Meanwhile, the Vegan Trademark is the oldest, largest, and original vegan verification scheme in the world, and is managed by a team of vegan experts to provide brands and consumers alike with confidence that what they’re buying is free from animal ingredients and animal testing. The Trademark is currently found on more than 58,000 products worldwide, including cosmetics, clothing, food, drink, household items, and many more.
Together the Vegan Trademark and RangeMe are working to make it easier for current Trademark holders to enter new market territories including the US, and more diverse suppliers to ultimately get their products in more stores and directly in front of new customers. In turn, RangeMe will be introduced to a wealth of new and exciting vegan brands and businesses.
Steve Hamon, Head of Commercial Services at The Vegan Trademark, said: “One of the goals of the Vegan Society is to help make veganism mainstream, so we’re really excited about this collaboration between RangeMe and the Vegan Trademark to help the brands that go through our certification scheme grow and reach new audiences.”
“Companies like RangeMe are extremely important to challenger brands as they provide access to opportunities they may not be able to get on their own. The Vegan Trademark team are always on the lookout to collaborate with companies that can help get Vegan Trademark-certified products in store and on shelves.”
Nicky Jackson, Founder and CEO at RangeMe, added: “As brands continue to accelerate and find their rooting in retail, we are excited to partner with The Vegan Society’s Vegan Trademark, an organisation that shares a similar mission, to help retailers delight their customers by spotlighting amazing products and making them more easily accessible.
All current Trademark holders are invited to sign up to RangeMe for free via this custom link. To find out more about registering products with the Vegan Trademark visit The Vegan Trademark | Get in Touch | Enquire (vegansociety.com).
About The Vegan Society
The Vegan Society is the world’s oldest vegan society whose co-founder Donald Watson defined the term ‘vegan’ in 1944. We are a registered educational charity that provides information and guidance on various aspects of veganism, including to existing and potential vegans, caterers, healthcare professionals, educators and the media. Our product registration scheme, the Vegan Trademark, is widely recognised as the global standard for vegan products, ensuring that products are free from animal ingredients and animal testing.
About the Vegan Trademark
The Vegan Trademark has been helping users identify that a product is free from animal ingredients since 1990. Registration with the trademark gives brands the confidence to shout about their vegan credentials. Look out for the Vegan Trademark on over 58,000 products worldwide, including cosmetics, clothing, food, drink, household items, and many more.
RangeMe, an ECRM company, is the leading online platform that streamlines new product discovery between suppliers and retailers. The platform empowers retail buyers to efficiently discover innovative and emerging products, while streamlining the inbound product submission process. For product suppliers, RangeMe enables them to grow their retail relationships with a platform that gives them the tools to manage their products, market their brand, and build awareness. Now integrated into the ECRM product offering, RangeMe adds increased breadth and depth to the industry’s most complete sourcing solution for top retailers and product suppliers.